Professional services for every FFL & 2A Business
Our Solutions
Our tailored website solutions solidify and expand your online presence, streamline customer interactions, and drive real results for firearms and training businesses. Whether you’re an FFL dealer, instructor, or range owner, each package is crafted to meet the unique needs of your industry, covering everything from local SEO and accessibility compliance to online booking systems and speed optimization. Choose the solution that best fits your goals and helps your business stand out in a competitive market.
Precision
Perfect for growing businesses looking to establish an online presence with directory listings, local SEO and more.
Includes:
Tactical Advantage
Ideal for businesses ready to add powerful tools for growth, including additional tools to attract and retain clients.
Includes:
Full Spectrum
A complete, top-tier package offering everything found in our other packages and more for a seamless, high-performing site.
Includes:
Additional Services
Ongoing Maintenance
Let us handle technical updates, blog posting, image changes, and other day-to-day tasks on your website. Maintenance packages are available for 2 hours a month (about the time it takes to publish a weekly blog post) up to as many as your business needs to be successful.
All our websites include 30 days of free maintenance after launch, to give you time to spot any bugs or layout errors.
If you choose to utilize our hosting, technical updates are included at no additional charge.
Maintenance packages do not include content creation; we will post or update content you provide.
Blog Writing
Drive traffic and boost engagement with consistent, high-quality blog posts. Our team creates industry-specific content designed to resonate with your audience, improve SEO, and position your business as a trusted authority in your niche.
Blog writing services have a minimum commitment of 2 posts per month.
Newsletter Writing
Our Newsletter Writing service helps you maintain a strong connection with your clients through engaging, informative updates. Each newsletter is crafted to keep your audience informed and invested in your business, driving retention and engagement over time.
Newsletter writing services have a minimum commitment of 2 newsletters per month.
Newsletter Sending
Keep your clients updated with the latest news, promotions, and events with our Newsletter Sending service. Enjoy a 30-day free trial to experience the ease and effectiveness of regular, automated outreach to your customers.
After your 30-day free trial, newsletter sending has a minimum 6-month commitment. Discounts will be applied for pre-payment.
Customer Relationship Management (CRM)
Organize client interactions and track leads effortlessly with our CRM system. This tool streamlines customer follow-ups and relationship management, and with a 30-day free trial, you can explore the full benefits of this organized, efficient approach to client retention.
If you already utilize a CRM, integration is included in the Full Spectrum package. This integration does not include any CRM set-up.
After your 30-day free trial, our CRM has a minimum 6-month commitment. Discounts will be applied for pre-payment.
Social Media Management
Stay active on social media without the hassle. Our Social Media Management service covers regular posting, audience engagement, and performance analysis for platforms like Facebook and Instagram. We keep your online presence vibrant, engaging, and aligned with your brand.
We will use photos, videos, and other media provided by you.
Photography services are available through Variable Squirrel in most of the upper Midwest, including Wisconsin, Illinois, Iowa, and Minnesota. Travel fees may apply outside a 50-mile radius from Madison, WI.
Videography services, and photography services in all other areas, can be arranged upon request.
Ongoing SEO Monitoring & Maintenance
SEO requires ongoing adjustments to maintain and improve rankings. Our on-going SEO monitoring service tracks your site’s performance, implements strategic updates, and ensures your website remains visible and competitive.
SEO services have a minimum 6-month commitment. Discounts will be applied for pre-payment.
Advertising Management
Reach your target audience through expertly managed ad campaigns across Google, Facebook, Instagram, and TikTok. We handle ad setup, audience targeting, and optimization to maximize your budget and return on investment, bringing you the right clients efficiently.
Advertising management has a minimum 6-month commitment.
Clients must have a minimum of $1,000 per month in advertising budget per platform for optimal results.